SRCOM | Remarkable Ideas

LUXURY

BAYT QATAR RIO 2016

The exuberance of the richest country in the world arrived in Rio de Janeiro.

FUN WITH CULTURE

Straight from Qatar to Rio, we brought the soul of the richest country in the world to the Olympic season. In charge of the creation and production of the Bayt Qatar, we used images, sounds, and smells, in order to offer a sensorial experience of the Arabic culture. A relevant content combined to a high technology gave the guests a real experience of the country’s habits. Visitors were able to get a taste of henna tattoos, Arabic calligraphy, traditional clothes and other typical attractions.  And, to make it even more special, the acclaimed chef Alex Atala signed the dishes inspired by qatari cousine. As a result, this amazing project was awarded with the “Hospitality Houses Rio 2016 , prize in the Cultural Promotion category.