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Portfolio

  • All Events
  • Live
  • Spectacles
  • PICNIC BRAZIL
    FESTIVAL WITH CREATIVITY. The renowned Dutch festival was imported to Brazil by our partners GIG and Nuvem Criativa. SRCOM was in charge of the production, logistics and creation of the graphic communication and set design of the whole place that was a stage for themes like creativity, innovation, technology, well being, urban solutions and more. To hack was the command: re think structures and materials, re invent and never waste, that was the way we sucucefully realized the first edition. We are already thinking about the next one.
    FESTIVAL WITH CREATIVITY. The renowned Dutch festival was imported to Brazil by our partners GIG and Nuvem Criativa. SRCOM was in charge of the production, logistics and creation of the graphic communication and set design of the whole place that was a stage for themes like creativity, innovation, technology, well being, urban solutions and more. To hack was the command: re think structures and materials, re invent and never waste, that was the way we sucucefully realized the first edition. We are already thinking about the next one.
  • WIRED FESTIVAL BRASIL
    FESTIVAL WITH INNOVATION. More than a magazine, Wired is a brand of innovation, technology and creativity. Renowned all over the world, the magazine is about to be launched in Brazil and Wired Festival Brazil came to celebrate it. An event to think about the future looking at ideas of visionary, disruptive and entrepreneurial minds. This vibe was our guide to create all graphic communication and scenography at Armazém da Utopia. We were also in charge of logistics and production of this amazing festival, which will come to life twice a year.
    FESTIVAL WITH INNOVATION. More than a magazine, Wired is a brand of innovation, technology and creativity. Renowned all over the world, the magazine is about to be launched in Brazil and Wired Festival Brazil came to celebrate it. An event to think about the future looking at ideas of visionary, disruptive and entrepreneurial minds. This vibe was our guide to create all graphic communication and scenography at Armazem da Utopia. We were also in charge of logistics and production of this amazing festival, which will come to life twice a year.
  • DIGITAL STARS EXTREME BY FANTA
    VIRTUAL WITH REAL WORLD. The most expected moment for youtubers and fans to meet each other, a remarkable occasion for teenagers. The Digital Stars Extreme was the biggest digital media influencers' event in Brazil and it was planned and produced by SRCOM. There were simultaneous attractions for 3 stages, but more than this, it was a huge opportunity for sponsors to be in touch with this specific target, outside virtual world, offering them various real experiences in their own branded space.
    VIRTUAL WITH REAL WORLD. The most expected moment for youtubers and fans to meet each other, a remarkable occasion for teenagers. The Digital Stars Extreme was the biggest digital media influencers' event in Brazil and it was planned and produced by SRCOM. There were simultaneous attractions for 3 stages, but more than this, it was a huge opportunity for sponsors to be in touch with this specific target, outside virtual world, offering them various real experiences in their own branded space.
  • EDUCAÇÃO 360
    EDUCATION WITH TRASNFORMATION. For it’s first 3 years we have been doing the 360 Education, an innovation project, an international conference focused in education as an important tool to change society. Sharing experiences and knowing significant results, people from all ages and origins, have the opportunity to get close to fresh trends, review concepts and think about new paths and new possibilities. Lectures, talk shows and labs worked on the main educational issues of Brazil and the whole world.
    EDUCATION WITH TRASNFORMATION. For it’s first 3 years we have been doing the 360 Education, an innovation project, an international conference focused in education as an important tool to change society. Sharing experiences and knowing significant results, people from all ages and origins, have the opportunity to get close to fresh trends, review concepts and think about new paths and new possibilities. Lectures, talk shows and labs worked on the main educational issues of Brazil and the whole world.
    • 16'00 de espetáculo pirotécnico
    • 24 Toneladas de fogos
    • 80 canhões de luz
  • OLYMPIC TORCH RELAY RIO 2016 - COCA COLA
    The biggest activation, of the biggest sponsor of the world's biggest event. More than enough but we went further. It was 14 months of planning, 95 days on the road, 329 cities, 36,000 kilometers traveled and an Olympic record: 1.4 million Cokes distributed. This is really gold. This is how we transform a work into an exciting and unforgettable journey. The Coke Olympic Torch Relay was the largest action of the company for the Rio 2016 Games. We did the co-creation of 6 OTR vehicles. We also did the creation of the 5 Coke concerts, the daily 20 minutes’ presentations on City Celebration stage, all the other brand activations, the route planning and the production of the event in the country. More than a project, a challenge that made history for Coke Company and SRCOM.
    The biggest activation, of the biggest sponsor of the world's biggest event. More than enough but we went further. It was 14 months of planning, 95 days on the road, 329 cities, 36,000 kilometers traveled and an Olympic record: 1.4 million Cokes distributed. This is really gold. This is how we transform a work into an exciting and unforgettable journey. The Coke Olympic Torch Relay was the largest action of the company for the Rio 2016 Games. We did the co-creation of 6 OTR vehicles. We also did the creation of the 5 Coke concerts, the daily 20 minutes’ presentations on City Celebration stage, all the other brand activations, the route planning and the production of the event in the country. More than a project, a challenge that made history for Coke Company and SRCOM.
  • BAYT QATAR - RIO 2016
    We brought the soul of the most rich country in the world straight from Qatar to Rio. We were in charge of the whole house creation and production, that received a "Hospitality Houses Rio 2016 award", for Cultural Promotion category. Bayt Qatar was a sensorial experience through arabic culture. Images, sounds, athmosfere, smell, everything was part of the story. Inteligent contente and high tecnology amused the guests that could live the country habits, like henna tattoos, arabic name calligraphy, traditional clothes and no less than a cuisine inspired by qatari spices and dishes signed by Alex Atala. It was an explosion of photos and post at social medias.
    We brought the soul of the most rich country in the world straight from Qatar to Rio. We were in charge of the whole house creation and production, that received a "Hospitality Houses Rio 2016 award", for Cultural Promotion category. Bayt Qatar was a sensorial experience through arabic culture. Images, sounds, athmosfere, smell, everything was part of the story. Inteligent contente and high tecnology amused the guests that could live the country habits, like henna tattoos, arabic name calligraphy, traditional clothes and no less than a cuisine inspired by qatari spices and dishes signed by Alex Atala. It was an explosion of photos and post at social medias.
  • DANONINHO BIKE KIDS
    GROWTH WITH FUN. Conceived by Y&R and produced by SRCOM, the Danoninho Bike Kids is the very first children's bike-sharing system in Latin America. It was created as a way to reinforce Danoninho's initiatives towards children's autonomy. There are 5 stations placed in Santos, Sao Paulo State, Brazil. The bikes are easily unlocked through a mobile app, similar to those of the adult's bike sharing system. The bikes were specially designed with an exclusive retractable wheel system that allows older children to ride them without the wheels. This initiative was an instant hit with thousands of people adopting the system for leisure.
    GROWTH WITH FUN. Conceived by Y&R and produced by SRCOM, the Danoninho Bike Kids is the very first children's bike-sharing system in Latin America. It was created as a way to reinforce Danoninho's initiatives towards children's autonomy. There are 5 stations placed in Santos, Sao Paulo State, Brazil. The bikes are easily unlocked through a mobile app, similar to those of the adult's bike sharing system. The bikes were specially designed with an exclusive retractable wheel system that allows older children to ride them without the wheels. This initiative was an instant hit with thousands of people adopting the system for leisure.
  • OLYMPIC GAMES OPENING CEREMONY - RIO 2016
    We did it. The opening ceremony of the biggest event, with the biggest audience in the world. We created a joined venture named Cariocas Ceremony Rio 2016 with the Italian Holding Filmmaster and together we made all efforts to realize a Brazilian dream and stun the whole world. It was without major technologies, focusing on creativity and Brazilian popular culture. A big responsibility, but the recognition was an even greater reward.
    We did it. The opening ceremony of the biggest event, with the biggest audience in the world. We created a joined venture named Cariocas Ceremony Rio 2016 with the Italian Holding Filmmaster and together we made all efforts to realize a Brazilian dream and stun the whole world. It was without major technologies, focusing on creativity and Brazilian popular culture. A big responsibility, but the recognition was an even greater reward.
  • YOGA ART
    ART WITH TECHNOLOGY. In order to promote the Yoga lineup, Lenovo, a multinational technology company, brought together 4 great Brazilian graffiti artists (Cranio, Zezão, Muretz and Mari Passarelli) to customize notebook computers during a press conference held at Espaço One of Shopping JK Iguatemi in São Paulo. The event was created and produced by SRCOM and was attended by journalists, influencers and technology bloggers. After the launch event, the computers were exposed for a week in a booth at the same mall and two weeks later at the Shopping Iguatemi, São Paulo.
    ART WITH TECHNOLOGY. In order to promote the Yoga lineup, Lenovo, a multinational technology company, brought together 4 great Brazilian graffiti artists (Cranio, Zezao, Muretz and Mari Passarelli) to customize notebook computers during a press conference held at Espaco One of Shopping JK Iguatemi in Sao Paulo. The event was created and produced by SRCOM and was attended by journalists, influencers and technology bloggers. After the launch event, the computers were exposed for a week in a booth at the same mall and two weeks later at the Shopping Iguatemi, Sao Paulo.
  • vFORUM LATAM 2016
    TECHNOLOGY WITH PROXIMITY. SRCOM planned and produced the 8th vFORUM, a series of events held in the second half of 2016 in five Latin American countries (Argentina, Chile, Mexico, Colombia and Brazil), which together received more than 4,000 people. VMware's largest annual meeting is aimed at technology professionals, engineers, analysts, technicians and executives involved in IT decisions.
    TECHNOLOGY WITH PROXIMITY. SRCOM planned and produced the 8th vFORUM, a series of events held in the second half of 2016 in five Latin American countries (Argentina, Chile, Mexico, Colombia and Brazil), which together received more than 4,000 people. VMware's largest annual meeting is aimed at technology professionals, engineers, analysts, technicians and executives involved in IT decisions.
    • 16'00 de espetáculo pirotécnico
    • 24 Toneladas de fogos
    • 80 canhões de luz
  • NBC - TODAY SHOW STUDIO - RIO 2016
    To broadcast NBC's Today Show from the Olympic city to the world, the North American television has chosen SRCOM for the production and operation of this project. A complex installation of the studio on the sands of Leme beach, that included a barrier to contain the sea and infrastructure to receive 180 people, from the kitchen to the TV hosts of this TV show that is a hudge success in the US and interviews medalists athletes, celebrities, politicians and several North American personalities.
    To broadcast NBC's Today Show from the Olympic city to the world, the North American television has chosen SRCOM for the production and operation of this project. A complex installation of the studio on the sands of Leme beach, that included a barrier to contain the sea and infrastructure to receive 180 people, from the kitchen to the TV hosts of this TV show that is a hudge success in the US and interviews medalists athletes, celebrities, politicians and several North American personalities.
  • PARALYMPIC GAMES OPENING CEREMONY - RIO 2016
    Far from the overcoming stereotypes, the Paralympic Games Opening Ceremony thrilled the world with an inspiring spectacle, submiting a new challenge to humanity and giving deficiency a new point of view, which matches with efficiency. Cause everybody has a heart, that pulses, have desires, motivate and make us all human beings. It was a great show with extreme sports, mapping projection, wheel brainwaves performances, relation between man and technology themes, and a tribute to joy.
    Far from the overcoming stereotypes, the Paralympic Games Opening Ceremony thrilled the world with an inspiring spectacle, submiting a new challenge to humanity and giving deficiency a new point of view, which matches with efficiency. Cause everybody has a heart, that pulses, have desires, motivate and make us all human beings. It was a great show with extreme sports, mapping projection, wheel brainwaves performances, relation between man and technology themes, and a tribute to joy.
  • TEAM WELCOME - RIO 2016
    To host the Olympic and Paralympic delegations at the Village, we created a memorable Team Welcome Ceremony. Making a tour through Brazilian music history, we realized a spectacle full of visual scene resources, dance, beautiful costumes and audiovisual content, showing our culture in a short and astonishing way, with swing, interaction and joy.
    To host the Olympic and Paralympic delegations at the Village, we created a memorable Team Welcome Ceremony. Making a tour through Brazilian music history, we realized a spectacle full of visual scene resources, dance, beautiful costumes and audiovisual content, showing our culture in a short and astonishing way, with swing, interaction and joy.
  • OLYMPIC TORCH RELAY - RIO 2016
    By Cerimônias Cariocas 2016, we set up the entire planning for the Olympic Torch Relay, including all details, from the routes list to lighting the pyre. During 95 days, more than 91 million Brazilians were part in the mission of representing the enormous cultural diversity of a country with continental dimensions, taking the Olympic Flame for more than 36,000 kilometers, with more than of 12,000 bearers that carried the Olympic Spirit to 328 cities in Brazil.
    By Cerimonias Cariocas 2016, we set up the entire planning for the Olympic Torch Relay, including all details, from the routes list to lighting the pyre. During 95 days, more than 91 million Brazilians were part in the mission of representing the enormous cultural diversity of a country with continental dimensions, taking the Olympic Flame for more than 36,000 kilometers, with more than of 12,000 bearers that carried the Olympic Spirit to 328 cities in Brazil.
  • OLYMPIC GAMES CLOSING CEREMONY - RIO 2016
    A successful story needs a super closing. Our challenge wasn’t over yet. We still want to celebrate the diversity, but now with a typical Brazilian party. Our never ending Brazilian wide repertoire gave us resources to continue daring and allowed us to tell another great story. Remembering our past to show who we are today. We explored all the country, from North to South, from frevo to international funk, from bossa nova to xaxado, from samba to forró, spreading to the world our plural and unique happiness.
    A successful story needs a super closing. Our challenge wasn’t over yet. We still want to celebrate the diversity, but now with a typical Brazilian party. Our never ending Brazilian wide repertoire gave us resources to continue daring and allowed us to tell another great story. Remembering our past to show who we are today. We explored all the country, from North to South, from frevo to international funk, from bossa nova to xaxado, from samba to forro, spreading to the world our plural and unique happiness.
  • PARALYMPIC GAMES CLOSING CEREMONY - RIO 2016
    More than a big party, a true celebration of love, union, joy and peace. To celebrate the success of the Paralympic Games Rio 2016, we brought to the Closing Ceremony all that happened at the arenas. Renowned names of Brazilian music, deaf musicians and acrobats in wheelchair, we have break the boundaries and join together in one heart beat, surprising the audience from the very beginning with an unusual mixture of frevo with rock, an exciting guitar solo played by feet and an irreverent and innovative master of ceremonies: the big screen. Final moments of unforgettable part of carioca’s history.
    More than a big party, a true celebration of love, union, joy and peace. To celebrate the success of the Paralympic Games Rio 2016, we brought to the Closing Ceremony all that happened at the arenas. Renowned names of Brazilian music, deaf musicians and acrobats in wheelchair, we have break the boundaries and join together in one heart beat, surprising the audience from the very beginning with an unusual mixture of frevo with rock, an exciting guitar solo played by feet and an irreverent and innovative master of ceremonies: the big screen. Final moments of unforgettable part of carioca’s history.
  • UK HOUSE - RIO 2016
    The official place of United Kingdom in the 2016 Games, the British House was another great Olympic project executed by SRCOM in partnership with Innovision UK. For 19 days, the house have received about 350 people per day, like Team GB athletes, their friends, family and English government guests. We have planned and produced lots of activities and attractions, like lectures, business meetings, music shows, dance, theatre, live tv competitions and private dinners. The house rooms were daily adapted to the special needs, therefore logistic and strategy must be impeccable.
    The official place of United Kingdom in the 2016 Games, the British House was another great Olympic project executed by SRCOM in partnership with Innovision UK. For 19 days, the house have received about 350 people per day, like Team GB athletes, their friends, family and English government guests. We have planned and produced lots of activities and attractions, like lectures, business meetings, music shows, dance, theatre, live tv competitions and private dinners. The house rooms were daily adapted to the special needs, therefore logistic and strategy must be impeccable.
  • MOTOROLA LAUNCH - VIBE K5
    SRCOM faced the challenge of launching the newest Smartphone VIBE line, the K5, which has features like unlocking with fingerprint reader, long battery life, front camera, v-selfie and Dolby Atmos audio technology that delivers an experience with high quality sound. Aimed at a young audience, with an attitude that seeks simplicity of high-tech use, the event was held in Space Art in São Paulo for more than 100 people, including employees, customers and press.
    SRCOM faced the challenge of launching the newest Smartphone VIBE line, the K5, which has features like unlocking with fingerprint reader, long battery life, front camera, v-selfie and Dolby Atmos audio technology that delivers an experience with high quality sound. Aimed at a young audience, with an attitude that seeks simplicity of high-tech use, the event was held in Space Art in Sao Paulo for more than 100 people, including employees, customers and press.
  • O BOTICÁRIO FRANCHISES NATIONAL CONVENTION 2016
    O Boticário gave us a big challenge. To produce a convention that exceeded the expectations of franchisees, surpassing all the other conventions held by the group to this day. Something to genuinely motivate the franchisees, even in a year of crisis. Under the theme “O Boticário League”, franchisees were treated as true heroes and called for a special mission. Totalling 1,203 people, including franchisees, employees and executives, we exceeded expectations with a surprising result that left us extremely excited: we were evaluated, with over 95% of satisfaction. With relevant topics and proprietary content, we have contributed to a rescue of the retail core of the group, helping giving the new management team a sense of closeness and care and making the franchisee feel again like the brand’s true protagonist. A memorable encounter with moments that will leave their mark on the people who were present.
    O Boticario gave us a big challenge. To produce a convention that exceeded the expectations of franchisees, surpassing all the other conventions held by the group to this day. Something to genuinely motivate the franchisees, even in a year of crisis. Under the theme “O Boticario League”, franchisees were treated as true heroes and called for a special mission. Totalling 1,203 people, including franchisees, employees and executives, we exceeded expectations with a surprising result that left us extremely excited: we were evaluated, with over 95% of satisfaction. With relevant topics and proprietary content, we have contributed to a rescue of the retail core of the group, helping giving the new management team a sense of closeness and care and making the franchisee feel again like the brand’s true protagonist. A memorable encounter with moments that will leave their mark on the people who were present.
  • GO MOTO 2016
    At SRCOM, that’s the way we do it: we come up with great ideas and make them fit anywhere. Even in the interior of a van. That was our strategy to train thousands of retail vendors and operators throughout Brazil so they could sell Motorola devices, having experienced the same workshop, wherever they are. For seven months we have travelled across the South, Southeast and Midwest regions of the country, having empowered more than 20,000 people. With creativity, we have tackled logistics complexity and the outcomes were outstanding. The one-on-one workshops have prepared the vendors, unifying their skills and knowledge of the brand and its devices and maximised sales in the cities we’ve visited.
    At SRCOM, that’s the way we do it: we come up with great ideas and make them fit anywhere. Even in the interior of a van. That was our strategy to train thousands of retail vendors and operators throughout Brazil so they could sell Motorola devices, having experienced the same workshop, wherever they are. For seven months we have travelled across the South, Southeast and Midwest regions of the country, having empowered more than 20,000 people. With creativity, we have tackled logistics complexity and the outcomes were outstanding. The one-on-one workshops have prepared the vendors, unifying their skills and knowledge of the brand and its devices and maximised sales in the cities we’ve visited.
  • SAP FORUM BRASIL 2016
    One of the challenges that SRCOM constantly faces is to overcome the results and the relevance of our own events. The SAP Forum 2016 came loaded with great expectations due to the success of last year's edition. However, after 9 months of dedication and planning, we were able to deliver innovation through the concept of simplification with the promise of making the companies join the era of Digital Transformation. On the 15th and 16th of March, Transamerica Expo Center in São Paulo received 8,191 unique visitors, 76 sponsors, hosted 629 sessions content, 12 sessions with keynotes speakers experts and generated more than 700 new businesses, consolidating for the the 3rd consecutive time the successful partnership between SAP and SRCOM.
    One of the challenges that SRCOM constantly faces is to overcome the results and the relevance of our own events. The SAP Forum 2016 came loaded with great expectations due to the success of last year's edition. However, after 9 months of dedication and planning, we were able to deliver innovation through the concept of simplification with the promise of making the companies join the era of Digital Transformation. On the 15th and 16th of March, Transamerica Expo Center in Sao Paulo received 8,191 unique visitors, 76 sponsors, hosted 629 sessions content, 12 sessions with keynotes speakers experts and generated more than 700 new businesses, consolidating for the the 3rd consecutive time the successful partnership between SAP and SRCOM.
  • SAP ROADSHOW
    After the success of the SAP Forum in São Paulo, SRCOM had the mission to bring part of the content and dynamics to other Brazilian cities in order that others could also simplify everything and do more. Bearing that in mind, we created the SAP Roadshow. During two months, our team hit the road and visited 10 cities from north to south of the country. There were 10 events in which more than 900 people had the opportunity to get in touch with relevant content focused on the market, customers, references and SAP solutions.
    After the success of the SAP Forum in Sao Paulo, SRCOM had the mission to bring part of the content and dynamics to other Brazilian cities in order that others could also simplify everything and do more. Bearing that in mind, we created the SAP Roadshow. During two months, our team hit the road and visited 10 cities from north to south of the country. There were 10 events in which more than 900 people had the opportunity to get in touch with relevant content focused on the market, customers, references and SAP solutions.
  • HEINEKEN MKT FESTIVAL 2016
    In August 2016, Rio hosted the biggest sporting event on the planet and Heineken's marketing team could not miss this opportunity. After running against deadlines, taking down competitors and facing a marathon of challenges, it was time to relax, have fun and find inspiration. SRCOM created a special script for the Heineken team during Olympics with several unforgettable moments. The group had the chance to see Handball and Basketball exciting matches at the Olympics, and the unique opportunity to watch inspiring talks from the two-time World Champion and Paralympic athlete Fernando Fernandes, the American legend Carl Lewis, the Romanian legend Nadia Comaneci and one of the Creative Directors of the Paralympic Ceremonies Vik Muniz. Other activities during this special occasion included Lenny Andrade’s show at the Rival Theatre, a lively after hours session at Rivalzinho and dinner and party at the Holland Heineken House.
    In August 2016, Rio hosted the biggest sporting event on the planet and Heineken's marketing team could not miss this opportunity. After running against deadlines, taking down competitors and facing a marathon of challenges, it was time to relax, have fun and find inspiration. SRCOM created a special script for the Heineken team during Olympics with several unforgettable moments. The group had the chance to see Handball and Basketball exciting matches at the Olympics, and the unique opportunity to watch inspiring talks from the two-time World Champion and Paralympic athlete Fernando Fernandes, the American legend Carl Lewis, the Romanian legend Nadia Comaneci and one of the Creative Directors of the Paralympic Ceremonies Vik Muniz. Other activities during this special occasion included Lenny Andrade’s show at the Rival Theatre, a lively after hours session at Rivalzinho and dinner and party at the Holland Heineken House.
  • TV GLOBO 50th ANNIVERSARY
    A mega production to celebrate 50 years of the biggest TV channel in Brazil and fifth largest in the world. A historical moment presented at Maracanãzinho Stadium with an audience of 6,000 and about 1.8 million tv viewers. The event took four months of planning and a team of over 1,000 professionals were involved, among artists, dancers, producers, set designers and so on. The event featured a stage of 24m in diameter with lifts and ramps, and a big screen of 1.200m2 to reproduce TV Globo´s memorable moments. The non-stop show included artists who marked the history of the channel and idols of Brazilian music and sport. SRCOM is proud to have participated in this historic moment being responsible for the production, operation and logistics of this great event. Plim-Plim!
    A mega production to celebrate 50 years of the biggest TV channel in Brazil and fifth largest in the world. A historical moment presented at Maracanazinho Stadium with an audience of 6,000 and about 1.8 million tv viewers. The event took four months of planning and a team of over 1,000 professionals were involved, among artists, dancers, producers, set designers and so on. The event featured a stage of 24m in diameter with lifts and ramps, and a big screen of 1.200m2 to reproduce TV Globo´s memorable moments. The non-stop show included artists who marked the history of the channel and idols of Brazilian music and sport. SRCOM is proud to have participated in this historic moment being responsible for the production, operation and logistics of this great event. Plim-Plim!
  • Copacabana Réveillon 2016
    A party to be recorded in our history. In 2016, Rio de Janeiro celebrates the realization of a dream: the city will host the Olympic Games, which will be held for the first time in South America. The celebrations for the arrival of the Olympic year began on the world's largest New Year's Eve in Copacabana. More than two million people vibrated with Zeca Pagodinho, Arlindo Cruz, Dudu Nobre, among other great performances. Three LED panels installed on stage pulsated to the rhythm of music, and form a giant digital clock that increased the expectation of the audience to midnight. The traditional fireworks show was 16 minutes long and unprecedented effects, such as "ghosts" and "Kamuro palm trees", in addition to "repeat bombs" which fireworks open and repeat as bright and floating confetti. The SRCOM, in addition to producing this party signs the creation of the visual identity of actions and promotional pieces, planning, press relations, general production, audiovisual, infrastructure and logistics.
    A party to be recorded in our history. In 2016, Rio de Janeiro celebrates the realization of a dream: the city will host the Olympic Games, which will be held for the first time in South America. The celebrations for the arrival of the Olympic year began on the world's largest New Year's Eve in Copacabana. More than two million people vibrated with Zeca Pagodinho, Arlindo Cruz, Dudu Nobre, among other great performances. Three LED panels installed on stage pulsated to the rhythm of music, and form a giant digital clock that increased the expectation of the audience to midnight. The traditional fireworks show was 16 minutes long and unprecedented effects, such as "ghosts" and "Kamuro palm trees", in addition to "repeat bombs" which fireworks open and repeat as bright and floating confetti. The SRCOM, in addition to producing this party signs the creation of the visual identity of actions and promotional pieces, planning, press relations, general production, audiovisual, infrastructure and logistics.
    • 16 minutes of fireworks
    • 02 million people
    • 13 artists
    • 02 thousands professionals involved
  • HEINEKEN MARKETING FESTIVAL
    The Heineken marketing team never stops. So, for three days per year, they have a break at the Marketing Festival, where they can meet and celebrate their achievements. SRCOM innovated on the 2015 edition, in Rio de Janeiro. Already in the invitation, the "Heinekens" won gifts. The program included a bus tour, a visit to the Vidigal Community, a workshop with Guti Fraga, a surprise pocket show of Pearls Negras, a helicopter flight and a guided tour inside Rock in Rio Festival. They deserve it!
    The Heineken marketing team never stops. So, for three days per year, they have a break at the Marketing Festival, where they can meet and celebrate their achievements. SRCOM innovated on the 2015 edition, in Rio de Janeiro. Already in the invitation, the "Heinekens" won gifts. The program included a bus tour, a visit to the Vidigal Community, a workshop with Guti Fraga, a surprise pocket show of Pearls Negras, a helicopter flight and a guided tour inside Rock in Rio Festival. They deserve it!
  • EDUCAÇÃO 360 ED 2015
    SRCOM produced for the second year running the Educação 360, an international meeting that discusses education approached from different angles. Free activities including four conferences, five debate tables and 30 thematic sessions at SESC high school. More than four thousand people attended over two days. The event is a realization of the newspapers O Globo and Extra, in partnership with the SESC and the City of Rio de Janeiro, with support from Globo TV and Futura Channel.
    SRCOM produced for the second year running the Educacao 360, an international meeting that discusses education approached from different angles. Free activities including four conferences, five debate tables and 30 thematic sessions at SESC high school. More than four thousand people attended over two days. The event is a realization of the newspapers O Globo and Extra, in partnership with the SESC and the City of Rio de Janeiro, with support from Globo TV and Futura Channel.
    • 16'00 de espetáculo pirotécnico
    • 24 Toneladas de fogos
    • 80 canhões de luz
  • AQUARIUS - O GLOBO 90th ANNIVERSARY
    Aquarius has proved that the passion for classical music is able to go beyond the concert halls. The O Globo 90th anniversary concert brought together 11,000 thrilled spectators in front of the Rio de Janeiro Municipal Theater. The evening featured the Municipal Theater Orchestra and Choir conducted by Isaac Karabtchevsky with special guests Mangueira Samba School, Dream Team do Passinho and Pedro Bial as master of ceremonies. The direction was made by Sheila Roza.
    Aquarius has proved that the passion for classical music is able to go beyond the concert halls. The O Globo 90th anniversary concert brought together 11,000 thrilled spectators in front of the Rio de Janeiro Municipal Theater. The evening featured the Municipal Theater Orchestra and Choir conducted by Isaac Karabtchevsky with special guests Mangueira Samba School, Dream Team do Passinho and Pedro Bial as master of ceremonies. The direction was made by Sheila Roza.
  • XXII NATIONAL CONFERENCE OF LAWYERS
    The XXII National Conference of Lawyers gathered legal professionals from across the country. Produced by SRCOM, this installment of the event recorded a record attendance of 17,000 who enjoyed lectures, debates and plenary sessions. The sound management and use of simulcast technology was one of the highlights of the plenary sessions resulting in a multifunctional and surprisingly silent environment. In addition to executive production of the Conference and Tradeshow, SRCOM was responsible for the stands of OAB-RJ, Conselho Federal (CFOAB) and Digital Space. The event also featured concerts by Fernanda Abreu, Estação Primeira de Mangueira and Tiago Abravanel.
    The XXII National Conference of Lawyers gathered legal professionals from across the country. Produced by SRCOM, this installment of the event recorded a record attendance of 17,000 who enjoyed lectures, debates and plenary sessions. The sound management and use of simulcast technology was one of the highlights of the plenary sessions resulting in a multifunctional and surprisingly silent environment. In addition to executive production of the Conference and Tradeshow, SRCOM was responsible for the stands of OAB-RJ, Conselho Federal (CFOAB) and Digital Space. The event also featured concerts by Fernanda Abreu, Estacao Primeira de Mangueira and Tiago Abravanel.
  • MOTO MUSIC ON STAGE
    Moto Music On Stage is mini festival that explores the connection between a band and their fans in an intimate setting, where every artist can do a full set. It happened on June 6th at Audio Club, in São Paulo, to 2.515 people. The line up featured funky Australian group Cut Copy as the headliner and awesome local bands: Database, Drone Lovers and Selvagem. The crowd and critics gave their seal of approval and Motorola got closer to their ideal target audience: young, cool and free spirited people. The results were so positive that we're already studying the 2nd edition.
    Moto Music On Stage is mini festival that explores the connection between a band and their fans in an intimate setting, where every artist can do a full set. It happened on June 6th at Audio Club, in Sao Paulo, to 2.515 people. The line up featured funky Australian group Cut Copy as the headliner and awesome local bands: Database, Drone Lovers and Selvagem. The crowd and critics gave their seal of approval and Motorola got closer to their ideal target audience: young, cool and free spirited people. The results were so positive that we're already studying the 2nd edition.
    • Cut Copy, Database, Drone Lovers and Selvagem.
    • Over 2.500 people.
    • Specialized and earned media coverage.
  • NIKE NATIONAL KIT LAUNCH
    SRCOM in partnership with Nike created and produced an innovative project for ‘the Country of Football’, which launched to the public the Brazilian shirt for the 2014 FIFA World Cup, with performances by Ivete Sangalo, Thiaguinho, Anitta and other high profile artists. Flamengo Beach was transformed into Nike territory, featuring a sporting schedule of races, skate jam sessions and football competitions. SRCOM also coordinated the production of the media Village and international press conference at the Forte de Copacabana, attended by Ronaldo, Luiz Felipe Scolari and the president of Nike Global, Trevor Edwards.
    SRCOM in partnership with Nike created and produced an innovative project for ‘the Country of Football’, which launched to the public the Brazilian shirt for the 2014 FIFA World Cup, with performances by Ivete Sangalo, Thiaguinho, Anitta and other high profile artists. Flamengo Beach was transformed into Nike territory, featuring a sporting schedule of races, skate jam sessions and football competitions. SRCOM also coordinated the production of the media Village and international press conference at the Forte de Copacabana, attended by Ronaldo, Luiz Felipe Scolari and the president of Nike Global, Trevor Edwards.
  • COPACABANA NEW YEAR’S EVE CELEBRATION
    Colors in the sky, a party on the sea and joy exploding all across the city. Rio’s New Year’s Eve Celebration marked the beginning of the Wonderful City’s 450th anniversary celebrations. A spectacular firework display drew “Rio 450” in the sky and for 16 minutes people were touched by the show and by a soundtrack which was specially composed for the event. Performances by artists such as Seu Jorge, Titãs, Detonautas and Maria Rita pleased fans of all styles. SRCOM has been in charge of the party since 2008, in addition to its visual identity. This year we identified the diversity and the personality of Rio’s residents.
    Colors in the sky, a party on the sea and joy exploding all across the city. Rio’s New Year’s Eve Celebration marked the beginning of the Wonderful City’s 450th anniversary celebrations. A spectacular firework display drew “Rio 450” in the sky and for 16 minutes people were touched by the show and by a soundtrack which was specially composed for the event. Performances by artists such as Seu Jorge, Titas, Detonautas and Maria Rita pleased fans of all styles. SRCOM has been in charge of the party since 2008, in addition to its visual identity. This year we identified the diversity and the personality of Rio’s residents.
    • 16-MINUTE FIREWORK DISPLAY
    • 2 MILLION PEOPLE
    • 24 TONS OF FIREWORKS
  • GOOGLE FOR WORK EXECUTIVE SUMMIT
    "Inspiration for innovation, ideas for turning!" That’s the theme of Google for Work Executive Summit. Produced by SRCOM, the event made for CEOs of large companies had successful experiences lectures made by Luiza Trajano (Magazine Luiza), Marco Costa (PwC) and Scott McIntyre (Google for Work).
    "Inspiration for innovation, ideas for turning!" That’s the theme of Google for Work Executive Summit. Produced by SRCOM, the event made for CEOs of large companies had successful experiences lectures made by Luiza Trajano (Magazine Luiza), Marco Costa (PwC) and Scott McIntyre (Google for Work).
  • GERAÇÃO GLAMOUR AWARD
    To celebrate the new generation of women that contribute to society, Glamour magazine hosted the Geração Glamour Award. The event celebrates female talents that have excelled in 2014, such as Tatá Werneck, Anitta and Marina Ruy Barbosa. The award ceremony took place at the National Club in São Paulo and was the presenters were Otaviano Costa and Flavia Alessandra. Produced by SRCOM, the event was attended by over 700 guests, including celebrities and Glamour's partners
    To celebrate the new generation of women that contribute to society, Glamour magazine hosted the Geracao Glamour Award. The event celebrates female talents that have excelled in 2014, such as Tata Werneck, Anitta and Marina Ruy Barbosa. The award ceremony took place at the National Club in Sao Paulo and was the presenters were Otaviano Costa and Flavia Alessandra. Produced by SRCOM, the event was attended by over 700 guests, including celebrities and Glamour's partners
  • DC COMICS SUPER HERO WORLD RECORD
    Brazilian comic fans came together to break the worldwide record of people dressed as their DC Comics favorite characters. SRCOM was responsible for the planning and production of the "DC Comics Super Hero World Record" 1st edition in São Paulo. With attractions such as the Batmobile and the Cartoon Network characters, the event took place simultaneously in 15 countries as England, Taiwan and the United States.
    Brazilian comic fans came together to break the worldwide record of people dressed as their DC Comics favorite characters. SRCOM was responsible for the planning and production of the "DC Comics Super Hero World Record" 1st edition in Sao Paulo. With attractions such as the Batmobile and the Cartoon Network characters, the event took place simultaneously in 15 countries as England, Taiwan and the United States.
  • AQUARIUS CINEMA CLASSICS
    A night for cinema marked the edition of Aquarius - a Tribute to John Williams. Conducted by Roberto Minczuk, the Brazilian Symphonic Orchestra played unforgettable soundtracks of classics such as “Star Wars”, “E.T.” and “Indiana Jones”. Despite the rain, the 8,000-member audience filled the Forte de Copacabana and gave a standing ovation to this great concert. SRCOM was in charge of direction, general production and of redesigning the project’s brand and visual identity. The event is organized by O Globo newspaper and sponsored by Santander.
    A night for cinema marked the edition of Aquarius - a Tribute to John Williams. Conducted by Roberto Minczuk, the Brazilian Symphonic Orchestra played unforgettable soundtracks of classics such as “Star Wars”, “E.T.” and “Indiana Jones”. Despite the rain, the 8,000-member audience filled the Forte de Copacabana and gave a standing ovation to this great concert. SRCOM was in charge of direction, general production and of redesigning the project’s brand and visual identity. The event is organized by O Globo newspaper and sponsored by Santander.
  • EXTRAORDINÁRIOS AWARD
    Planned to acknowledge deserving anonymous heroes, the Extraordinários (Extraordinary) Award gathered representatives from several social actions. Organized by EXTRA newspaper in a partnership with Afroreggae, it was a touching event held at Espaço Tom Jobim. Luciano Huck was the master of ceremonies for the evening, which was attended by celebrities and authorities such as Rio Governor Luiz Fernando Pezão and Mayor Eduardo Paes. SRCOM was in charge of the project’s executive production and also of creating its brand and visual identity.
    Planned to acknowledge deserving anonymous heroes, the Extraordinarios (Extraordinary) Award gathered representatives from several social actions. Organized by EXTRA newspaper in a partnership with Afroreggae, it was a touching event held at Espaco Tom Jobim. Luciano Huck was the master of ceremonies for the evening, which was attended by celebrities and authorities such as Rio Governor Luiz Fernando Pezao and Mayor Eduardo Paes. SRCOM was in charge of the project’s executive production and also of creating its brand and visual identity.
  • GOOGLE MAPS – CYCLING
    Google, in partnership with SRCOM, organized a ride in Rio to celebrate a new feature of Google Maps: "cycling". From now on, cyclists in Rio, São Paulo, Belo Horizonte and Curitiba can experience this support while working out their routes. The bike icon will be a new option in the software next to the pedestrian, car, public transport or plane to get from one point to another. To celebrate the news, cyclists and local authorities attended the ride in the bike lane from Praia de Botafogo to Aterro do Flamengo.
    Google, in partnership with SRCOM, organized a ride in Rio to celebrate a new feature of Google Maps: "cycling". From now on, cyclists in Rio, Sao Paulo, Belo Horizonte and Curitiba can experience this support while working out their routes. The bike icon will be a new option in the software next to the pedestrian, car, public transport or plane to get from one point to another. To celebrate the news, cyclists and local authorities attended the ride in the bike lane from Praia de Botafogo to Aterro do Flamengo.
  • Youtube Space Rio
    It’s time to celebrate. Soon, YouTube will open up a public space, offering high level equipments to the population at Porto Maravilha’s area, stimulating the growth and professionalization of audiovisual production scene here. The launch of YouTube Space Rio happened recently at MAR (Rio Art Museum). SRCOM was responsible for all creation and production of the event, wich was attended by Mayor Eduardo Paes, the president of Google Fabio Coelho, the Global Director of Youtube Spaces Lance Podell and the YouTube Space Director Brazil Alvaro Paes de Barros. The opening is expected to happen by the end of 2016.
    It’s time to celebrate. Soon, YouTube will open up a public space, offering high level equipments to the population at Porto Maravilha’s area, stimulating the growth and professionalization of audiovisual production scene here. The launch of YouTube Space Rio happened recently at MAR (Rio Art Museum). SRCOM was responsible for all creation and production of the event, wich was attended by Mayor Eduardo Paes, the president of Google Fabio Coelho, the Global Director of Youtube Spaces Lance Podell and the YouTube Space Director Brazil Alvaro Paes de Barros. The opening is expected to happen by the end of 2016.
  • GOOGLE PLAY
    Google Play, Google’s digital content store, hosted a party to celebrate new products launched throughout 2014 which made the service even more accessible to Brazilians. The event was held at SUPERLOFT, a venue in São Paulo, which had interactive spaces and displayed the latest in applications. British singer FKA Twigs performed and added some serious star power to the celebration, which also featured DJ Lara Gerin and singer Mahmundi.
    Google Play, Google’s digital content store, hosted a party to celebrate new products launched throughout 2014 which made the service even more accessible to Brazilians. The event was held at SUPERLOFT, a venue in Sao Paulo, which had interactive spaces and displayed the latest in applications. British singer FKA Twigs performed and added some serious star power to the celebration, which also featured DJ Lara Gerin and singer Mahmundi.
  • BRADESCO SEGUROS AT XVI CONEC
    Produced and created by SRCOM, the Bradesco Seguros booth at the XVI CONEC, was the hot spot of the event with several promotional activities. The 180m² space 'Espaço Vai que!' replicated the environment of a traditional São Paulo nightclub. Besides coffee, cold beer and snacks, the visitors could take part in performance based raffles to win prizes and games. The casual and intimate atmosphere was reflected in all details of the stand, which received an average of 1,200 people per day. SRCOM also produced the action 'Conviva', held in the parking lot of the event and the 'Espaço Mulher'.
    Produced and created by SRCOM, the Bradesco Seguros booth at the XVI CONEC, was the hot spot of the event with several promotional activities. The 180m² space 'Espaco Vai que!' replicated the environment of a traditional Sao Paulo nightclub. Besides coffee, cold beer and snacks, the visitors could take part in performance based raffles to win prizes and games. The casual and intimate atmosphere was reflected in all details of the stand, which received an average of 1,200 people per day. SRCOM also produced the action 'Conviva', held in the parking lot of the event and the 'Espaco Mulher'.
  • BR DAY
    SRCOM produced the commemorative edition of the 30th Brazilian Day birthday in New York. The TV Globo event was a great success, coloring 6th Avenue with yellow and green. More than one million people attended the party featuring concerts by Ivete Sangalo and Daniel with special guests Carlinhos Brown, Tiago Abravanel and Saulo. The actor Cauã Reymond was master of ceremonies for the event. SRCOM’s creative team was responsible for a brand new graphic identity for the event which featured on various promotional products.
    SRCOM produced the commemorative edition of the 30th Brazilian Day birthday in New York. The TV Globo event was a great success, coloring 6th Avenue with yellow and green. More than one million people attended the party featuring concerts by Ivete Sangalo and Daniel with special guests Carlinhos Brown, Tiago Abravanel and Saulo. The actor Caua Reymond was master of ceremonies for the event. SRCOM’s creative team was responsible for a brand new graphic identity for the event which featured on various promotional products.
  • EDUCAÇÃO 360
    For two whole days the Educação 360o project addressed the issue of education through talks, discussions and round tables. Renowned thinkers, such as Edgar Morin, Shukla Bose and Pierre Levy, enlivened the Theater of Sesc Secondary Education School. Activities included four keynote conferences, four plenary tables and 40 thematic sessions, in addition to film screenings. Planned to make people think about the future of schools, the event had different environments which hosted an intense schedule and interactive activities. Produced by SRCOM, the international gathering was organized by Extra and O Globo newspapers.
    For two whole days the Educacao 360o project addressed the issue of education through talks, discussions and round tables. Renowned thinkers, such as Edgar Morin, Shukla Bose and Pierre Levy, enlivened the Theater of Sesc Secondary Education School. Activities included four keynote conferences, four plenary tables and 40 thematic sessions, in addition to film screenings. Planned to make people think about the future of schools, the event had different environments which hosted an intense schedule and interactive activities. Produced by SRCOM, the international gathering was organized by Extra and O Globo newspapers.
  • FIFA FAN FEST™ RIO
    FIFA Fan Fest Rio became the focal point of the 2014 World Cup, attracting 815,000 people to Copacabana Beach. Over 25 days, the event featured live broadcasts of all the games on a giant screen, interactive brand activations and performances by major artists. The Fan Fest was created by FIFA and the City of Rio de Janeiro, supported by TV Globo and produced by SRCOM
    FIFA Fan Fest Rio became the focal point of the 2014 World Cup, attracting 815,000 people to Copacabana Beach. Over 25 days, the event featured live broadcasts of all the games on a giant screen, interactive brand activations and performances by major artists. The Fan Fest was created by FIFA and the City of Rio de Janeiro, supported by TV Globo and produced by SRCOM
    • 815.000 people
    • 300 hours of entertainment
  • HYUNDAI BOTH
    Hyundai was present at both FIFA Fan Fest Rio 2014 and the Maracanã Stadium, producing an engaging interactive experience. One of the main attractions was ‘spheroball’, a kind of football played with tablet technology and also featured another game, snooker played with the feet, which was a hit with the audience. Produced by SRCOM, the space featured the exhibition of a car produced exclusively for the FIFA Fan Fest. The event attracted more than 800,000 people during the World Cup.
    Hyundai was present at both FIFA Fan Fest Rio 2014 and the Maracana Stadium, producing an engaging interactive experience. One of the main attractions was ‘spheroball’, a kind of football played with tablet technology and also featured another game, snooker played with the feet, which was a hit with the audience. Produced by SRCOM, the space featured the exhibition of a car produced exclusively for the FIFA Fan Fest. The event attracted more than 800,000 people during the World Cup.
  • HYUNDAI IN THE WORLD CUP
    SRCOM was in charge of activating the official Hyundai sponsorship in the 2014 FIFA World Cup. Thousands of people had fun in the spaces set up in Maracanã, Mineirão, Estádio Nacional and Arena da Baixada stadiums and in FIFA Fan Fests in Rio de Janeiro, Curitiba, Brasília and Belo Horizonte. People interacted with cars on display, played SnookerBall (a combination of snooker and soccer), Spheroball (a high-tech button soccer game) and took pictures in Instant Photo. And the perfect goal: very special Hyundai guests were able to watch Cup games in an exclusive company box, Skybox.
    SRCOM was in charge of activating the official Hyundai sponsorship in the 2014 FIFA World Cup. Thousands of people had fun in the spaces set up in Maracana, Mineirao, Estadio Nacional and Arena da Baixada stadiums and in FIFA Fan Fests in Rio de Janeiro, Curitiba, Brasilia and Belo Horizonte. People interacted with cars on display, played SnookerBall (a combination of snooker and soccer), Spheroball (a high-tech button soccer game) and took pictures in Instant Photo. And the perfect goal: very special Hyundai guests were able to watch Cup games in an exclusive company box, Skybox.
    • 30 DAYS
    • 4 HOST CITIES
    • 206,392 VISITORS
    • 55,472 KEEPSAKES DELIVERED
    • 172 PROFESSIONALS INVOLVED
  • 'EM FAMÍLIA' LAUNCH
    A grand party in the halls of Copacabana Palace marked the release of the soap opera “Em Família”, full of toasts and celebrities. To get guests in the mood of Manoel Carlos’s novela, scenic design was created reflecting elements of the plot. The Main Hall featured an Austrian theme, one of the first locations of the story. The Golden Room housed a showroom of original photos of the character "Marina Meireles." The balcony was decorated with a carioca soul. The party also featured performances by Austrian violinist Céline Roscheck, and the singers Sandy and Ana Carolina.
    A grand party in the halls of Copacabana Palace marked the release of the soap opera “Em Familia”, full of toasts and celebrities. To get guests in the mood of Manoel Carlos’s novela, scenic design was created reflecting elements of the plot. The Main Hall featured an Austrian theme, one of the first locations of the story. The Golden Room housed a showroom of original photos of the character "Marina Meireles." The balcony was decorated with a carioca soul. The party also featured performances by Austrian violinist Celine Roscheck, and the singers Sandy and Ana Carolina.
  • SAP FORUM BRASIL 2014
    SRCOM organized the 18th edition of SAP FORUM, the largest technology and business conference in Latin America. The event was held on February 11-13 at Transamerica Expo Center, in São Paulo, and it gathered approximately 13 thousand visitors including SAP partners, clients and specialists. In order to encourage interaction between participants, we developed two strategies that were key to success: an open floor plan covering all the 16 thousand m2 reserved for the event, and the use of RFID technology, which allowed the public to hear the over 600 talks using headphones, even when they were outside the talk’s location. Participants were able to choose from five channels: Technology and Platform; Services and Support; Small and Medium Companies; Business; and Mobility.
    SRCOM organized the 18th edition of SAP FORUM, the largest technology and business conference in Latin America. The event was held on February 11-13 at Transamerica Expo Center, in Sao Paulo, and it gathered approximately 13 thousand visitors including SAP partners, clients and specialists. In order to encourage interaction between participants, we developed two strategies that were key to success: an open floor plan covering all the 16 thousand m2 reserved for the event, and the use of RFID technology, which allowed the public to hear the over 600 talks using headphones, even when they were outside the talk’s location. Participants were able to choose from five channels: Technology and Platform; Services and Support; Small and Medium Companies; Business; and Mobility.
  • RAIA DROGASIL
    Annually, Raia Drogasil gathers their team for a great event. The Year’s Notables celebrates the union and the positive results of the group and rewards the best professionals in various areas of operation. The concept created by SRCOM for 2014, Conquering Brazil, permeated each stage of the event that took place at Espaço das Americas venue, in São Paulo, SP. Lunch, fair, award ceremony, quiz, raffle, coffee break and live show were the moments of the event, held for 1,176 people. Heavyweight celebrities took the stage such as Ronaldo, Tiago Leifert, Dani Suzuki and country duo Vitor & Leo. Partner brands of the pharmaceutical industry had booths where they were able to offer treats for the team. Balance of the day: many awards won and everyone happy.
    Annually, Raia Drogasil gathers their team for a great event. The Year’s Notables celebrates the union and the positive results of the group and rewards the best professionals in various areas of operation. The concept created by SRCOM for 2014, Conquering Brazil, permeated each stage of the event that took place at Espaco das Americas venue, in Sao Paulo, SP. Lunch, fair, award ceremony, quiz, raffle, coffee break and live show were the moments of the event, held for 1,176 people. Heavyweight celebrities took the stage such as Ronaldo, Tiago Leifert, Dani Suzuki and country duo Vitor & Leo. Partner brands of the pharmaceutical industry had booths where they were able to offer treats for the team. Balance of the day: many awards won and everyone happy.
  • MAIDEN VOYAGE OF SHIP JOSÉ DE ALENCAR
    The ship José de Alencar left for her maiden voyage on January 14, 2014. The ceremony, which marked the beginning of her operations was produced by SRCOM and attracted four thousand people including the president of Transpetro, Sergio Machado, the mayor of Niterói, Rodrigo Neves and the son of the vice-president José de Alencar, Josué Gomes da Silva.
    The ship Jose de Alencar left for her maiden voyage on January 14, 2014. The ceremony, which marked the beginning of her operations was produced by SRCOM and attracted four thousand people including the president of Transpetro, Sergio Machado, the mayor of Niteroi, Rodrigo Neves and the son of the vice-president Jose de Alencar, Josue Gomes da Silva.
  • 5TH. CISM WORLD MILITARY GAMES
    With an audience of 2,300, the opening and closing ceremonies placed Brazil and Rio de Janeiro on the world map as hosts for one of the world´s major sports events. The ceremonies featured famous artists, a ’duel’ between military bands, performances by aerobatic flying teams, fireworks display and a monumental 4.800 m2 projection. During the climax of the opening ceremony, Pelé, the King, lit the cauldron of the Games.
    With an audience of 2,300, the opening and closing ceremonies placed Brazil and Rio de Janeiro on the world map as hosts for one of the world´s major sports events. The ceremonies featured famous artists, a ’duel’ between military bands, performances by aerobatic flying teams, fireworks display and a monumental 4.800 m2 projection. During the climax of the opening ceremony, Pele, the King, lit the cauldron of the Games.
    • 13,000 PARTICIPANTS
    • 112 DELEGATIONS
    • 4.800 M2 PROJECTION AREA
  • DANONE NATIONS CUP
    One of the largest football tournaments for children in the world, Danone Nations Cup gathered over 25,000 people in Arena Corinthians, in São Paulo. SRCOM produced the entertainment for the event's final. In addition to games, actions and shows by Fresno and Turma do Pagode, the agency was also in charge of activations for Danone line brands, such as Danio, Danoninho and Activia.
    One of the largest football tournaments for children in the world, Danone Nations Cup gathered over 25,000 people in Arena Corinthians, in Sao Paulo. SRCOM produced the entertainment for the event's final. In addition to games, actions and shows by Fresno and Turma do Pagode, the agency was also in charge of activations for Danone line brands, such as Danio, Danoninho and Activia.
  • UN-HABITAT WORLD URBAN FORUM 5
    During five days of events, the Mauá Pier became an international centre for discussions on urbanization and its impact on cities. Created and promoted by UN/UNHABITAT, the Forum had a record attendance of 13,000 people, including scholars, activist and authorities.
    During five days of events, the Maua Pier became an international centre for discussions on urbanization and its impact on cities. Created and promoted by UN/UNHABITAT, the Forum had a record attendance of 13,000 people, including scholars, activist and authorities.
  • CHARITY DINNER FOR SOLAR MENINOS DE LUZ
    The charity dinner for Solar Meninos de Luz took place on Mother's Day, in the Fasano Hotel featuring special guest Gilberto Gil. During the show, the Bahian singer accompanied by his son Bem Gil revisited classics from his repertoire, extolling values such as family and religion. Iolanda Maltarolli, Solar's founder, performed the song Se Eu Quiser Falar com Deus emotionally reinforcing the importance of solidarity. The event also featured Globo journalist Anne Lotterman who graced the evening as master of ceremonies.
    The charity dinner for Solar Meninos de Luz took place on Mother's Day, in the Fasano Hotel featuring special guest Gilberto Gil. During the show, the Bahian singer accompanied by his son Bem Gil revisited classics from his repertoire, extolling values such as family and religion. Iolanda Maltarolli, Solar's founder, performed the song Se Eu Quiser Falar com Deus emotionally reinforcing the importance of solidarity. The event also featured Globo journalist Anne Lotterman who graced the evening as master of ceremonies.
  • Show Solar Meninos de Luz com Adriana Calcanhotto
    Adriana Calcanhotto made a charitable concert for the NGO Solar “Meninos de Luz” at the charming terrace of Hotel Fasano. In an incomparable scenery, the singer’s intimate show thrilled the audience. Produced by SRCOM, the unforgettable night also featured a special menu prepared by Chef Paolo Lavezzini and reporter Anne Lotterman as master of ceremonies.
    Adriana Calcanhotto made a charitable concert for the NGO Solar “Meninos de Luz” at the charming terrace of Hotel Fasano. In an incomparable scenery, the singer’s intimate show thrilled the audience. Produced by SRCOM, the unforgettable night also featured a special menu prepared by Chef Paolo Lavezzini and reporter Anne Lotterman as master of ceremonies.
  • HUMANITY 2012
    The Rio+20 event required the construction of a magnificent and complex structure within the area of the Forte de Copacabana. The project was designed and planned by Bia Lessa, renowned director and set designer. It featured an exhibition circuit with 10 meeting rooms, an auditorium seating 500 participants, a panoramic terrace and a chapel for reflection on conceptual themes of sustainability. The event program included concerts, forums, workshops, the TEDxRio+20 and the C40 (meeting of the mayors of the world’s 40 biggest cities).
    The Rio+20 event required the construction of a magnificent and complex structure within the area of the Forte de Copacabana. The project was designed and planned by Bia Lessa, renowned director and set designer. It featured an exhibition circuit with 10 meeting rooms, an auditorium seating 500 participants, a panoramic terrace and a chapel for reflection on conceptual themes of sustainability. The event program included concerts, forums, workshops, the TEDxRio+20 and the C40 (meeting of the mayors of the world’s 40 biggest cities).

     

    • 240,000 VISITORS
    • 12 DAYS OF EVENT
    • 18 M HIGH
    • 4.138M CONSTRUCTED AREA

     

  • BRADESCO SEGUROS EXPOSEG
    Bradesco Seguros exhibited at the 17th Exposeg insurance fair, with a stand inspired by the bohemian Carioca tradition. The 234m² scenic exhibition design drew the public’s attention through this unique experience and via various promotional activities. For the opening and closing events, two dinner parties were organized for 5,000 guests with concerts by Blitz and Jorge Aragão
    Bradesco Seguros exhibited at the 17th Exposeg insurance fair, with a stand inspired by the bohemian Carioca tradition. The 234m² scenic exhibition design drew the public’s attention through this unique experience and via various promotional activities. For the opening and closing events, two dinner parties were organized for 5,000 guests with concerts by Blitz and Jorge Aragao
    • 3 DAY- EVENT
    • 12,000 VISITORS
    • 36,000 GIFTS DISTRIBUTED
  • BRADESCO CHRISTMAS FACADE DECORATION
    The decoration of the Bradesco Bank Building, “Magical at Christmas at the Enchanted Forest”, reproduced a forest, where goblins, owls and butterflies came alive in movement and sound. The landscape also served as a stage for the Bradesco Foundation choir and the dramatic circus performance Fractons, providing thousands of people with the Christmas spirit.
    The decoration of the Bradesco Bank Building, “Magical at Christmas at the Enchanted Forest”, reproduced a forest, where goblins, owls and butterflies came alive in movement and sound. The landscape also served as a stage for the Bradesco Foundation choir and the dramatic circus performance Fractons, providing thousands of people with the Christmas spirit.

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  • SORRISO MAROTO SHOW
    Quinta da Boa Vista park was the location for a stage built especially to celebrate the 447th Anniversary of Rio de Janeiro. The Sorriso Maroto band, the event’s main attraction, recorded a DVD celebrating 15 years of their career to an audience of 90,000 people.
    Quinta da Boa Vista park was the location for a stage built especially to celebrate the 447th Anniversary of Rio de Janeiro. The Sorriso Maroto band, the event’s main attraction, recorded a DVD celebrating 15 years of their career to an audience of 90,000 people.

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  • BRADESCO SEGUROS EXPO ABRH
    Production of stand, at Hotel Transamérica's convention center in São Paulo, including promotional actions.
    Production of stand, at Hotel Transamerica's convention center in Sao Paulo, including promotional actions.
  • ROBERTO CARLOS CONCERT
    This Roberto Carlos special presented by broadcaster Rede Globo offered the most dazzling of sights: a magnificent stage set on the sands of Copacabana beach on Christmas Eve. The ‘King’, one of Brazil’s most popular music artists, sang for over two hours thrilling thousands of fans.
    This Roberto Carlos special presented by broadcaster Rede Globo offered the most dazzling of sights: a magnificent stage set on the sands of Copacabana beach on Christmas Eve. The ‘King’, one of Brazil’s most popular music artists, sang for over two hours thrilling thousands of fans.

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  • PUBLIC VIEWING - COCA-COLA
    The Coca-Cola campaign "Let´s Color Brazil" installed free public areas to view the 2013 Confederation Cup Games live, which were deployed throughout the country, sharing the spirit and the atmosphere of the match to the fans, creating unique branded entertainment. The campaign featured two viewings formats – fixed and mobile - and was launched in the cities of Rio de Janeiro, São Paulo, Belo Horizonte and Brasília.
    The Coca-Cola campaign "Let´s Color Brazil" installed free public areas to view the 2013 Confederation Cup Games live, which were deployed throughout the country, sharing the spirit and the atmosphere of the match to the fans, creating unique branded entertainment. The campaign featured two viewings formats – fixed and mobile - and was launched in the cities of Rio de Janeiro, Sao Paulo, Belo Horizonte and Brasilia.

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  • Castrol Hospitality Center
    During the 2014 World Cup, SRCOM produced an extensive corporate hospitality center for Castrol in Rio de Janeiro and provided production support for activity in Sao Paulo. Working with lead agency Flourish, the guest experience was split between an engaging educational section and an area dedicated to entertainment and social interaction. The project was described by the client as the best World Cup activation to date.
    During the 2014 World Cup, SRCOM produced an extensive corporate hospitality center for Castrol in Rio de Janeiro and provided production support for activity in Sao Paulo. Working with lead agency Flourish, the guest experience was split between an engaging educational section and an area dedicated to entertainment and social interaction. The project was described by the client as the best World Cup activation to date.
  • WORLD YOUTH DAY
    The Copacabana stage received the Main Events of the World Youth Day: the Opening Mass, the Papal Welcoming Ceremony and the Way of the Cross. The structure was prepared for 660 people, distributed in four circular platforms of different heights for artists, bishops and cardinals who remained on stage next to Pope Francis. SRCOM was also responsible for the logistics of distribution of 200,000 pieces of sacramental bread to the faithful on the sand of the Copacabana Beach.
    The Copacabana stage received the Main Events of the World Youth Day: the Opening Mass, the Papal Welcoming Ceremony and the Way of the Cross. The structure was prepared for 660 people, distributed in four circular platforms of different heights for artists, bishops and cardinals who remained on stage next to Pope Francis. SRCOM was also responsible for the logistics of distribution of 200,000 pieces of sacramental bread to the faithful on the sand of the Copacabana Beach.
    • 3 MILLION PEOPLE
    • 3-DAY EVENT BY SRCOM

    • 600 ARTISTS

  • RIO+20 OPENING CONCERT
    Performed on a 180 degree stage, the spectacle “A Brazil for Beginners” presented the country to the Heads of State who participated in Rio+20. The artists Alcione, Chitãozinho and Xororó, Zelia Duncan, Jair Rodrigues, Tony Garrido, Joelma and Chimbinha, Emilio Santiago, amongst others, performed in the concert.
    Performed on a 180 degree stage, the spectacle “A Brazil for Beginners” presented the country to the Heads of State who participated in Rio+20. The artists Alcione, Chitaozinho and Xororo, Zelia Duncan, Jair Rodrigues, Tony Garrido, Joelma and Chimbinha, Emilio Santiago, amongst others, performed in the concert.
    • 600M2 VIDEO SCREEN
    • 200 ARTISTS
    • 1,200 GUESTS
    • 90 HEADS OF STATE
  • THE JOURNEY IS POSSIBLE
    Launch of the oil tanker João Cândido, symbol of the recovery of Brazil's naval industry. The ship was built in Recife by Estaleiro Atlântico Sul and incorporated into the Program for Modernization and Expansion of TRANSPETRO's Fleet. The event was attended by Brazil’s and the shipyards authorities and employees.
    Launch of the oil tanker Joao Candido, symbol of the recovery of Brazil's naval industry. The ship was built in Recife by Estaleiro Atlantico Sul and incorporated into the Program for Modernization and Expansion of TRANSPETRO's Fleet. The event was attended by Brazil’s and the shipyards authorities and employees.

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  • CASA BRASIL - BEIJING 2008 OLYMPIC GAMES
    During the Olympic Games of Beijing 2008, Casa Brasil was a showcase from the COB and the Federal Government to promote Brazilian culture, sports, tourism and trade. It also contributed in supporting Rio de Janeiro´s bid to host the 2016 Games. Located in the Hotel Jianguo Garden, the 875m2 space welcomed the leaders of national Olympic committees, sports personalities and authorities.
    During the Olympic Games of Beijing 2008, Casa Brasil was a showcase from the COB and the Federal Government to promote Brazilian culture, sports, tourism and trade. It also contributed in supporting Rio de Janeiro´s bid to host the 2016 Games. Located in the Hotel Jianguo Garden, the 875m2 space welcomed the leaders of national Olympic committees, sports personalities and authorities.

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  • WORLD CUP MASCOT
    Brazilian fans were introduced to the new mascot of the 2014™ FIFA World Cup in a surprising and fun action, that included ten Brazilian cities simultaneously, during three months. The regions of Rio de Janeiro, São Paulo, Belo Horizonte, Brasilia, Salvador, Recife, Fortaleza and Porto Alegre received 7m replicas of the inflatable mascot, while Curitiba and Cuiabá received 3m replicas. To create even more anticipation, each 12 days the armadillo appeared at a different place.
    Brazilian fans were introduced to the new mascot of the 2014™ FIFA World Cup in a surprising and fun action, that included ten Brazilian cities simultaneously, during three months. The regions of Rio de Janeiro, Sao Paulo, Belo Horizonte, Brasilia, Salvador, Recife, Fortaleza and Porto Alegre received 7m replicas of the inflatable mascot, while Curitiba and Cuiaba received 3m replicas. To create even more anticipation, each 12 days the armadillo appeared at a different place.
  • ARTRIO 2013
    The 3rd edition of ArtRio was a unique opportunity for Rio residents to experience up close some of the biggest names in national and international contemporary art. Anish Kapoor, Alexander Calder, John Chamberlain, Adriana Varejão, Beatriz Milhazes, amongst others, were present at the Fair with works of art distributed in 106 galleries at the Warehouses of Mauá Pier
    The 3rd edition of ArtRio was a unique opportunity for Rio residents to experience up close some of the biggest names in national and international contemporary art. Anish Kapoor, Alexander Calder, John Chamberlain, Adriana Varejao, Beatriz Milhazes, amongst others, were present at the Fair with works of art distributed in 106 galleries at the Warehouses of Maua Pier
    • 52,000 VISITORS IN 5 DAYS 
    • 6.789m2 OF EXIBITION SPACE
    • 20.000m2 OF AREA USED
  • PEUGEOT WORLD-WIDE LAUNCH
    Held in downtown Rio, the Peugeot 208 world launch presented to the public the first ever ‘4D’ projection mapping event controlled by a kinect device. A magnificent 300m private area was created to host the 200 VIP guests. The event film generated more than 5.4 million views on YouTube in just three months. The launch was produced in Partnership with BD network.
    Held in downtown Rio, the Peugeot 208 world launch presented to the public the first ever ‘4D’ projection mapping event controlled by a kinect device. A magnificent 300m private area was created to host the 200 VIP guests. The event film generated more than 5.4 million views on YouTube in just three months. The launch was produced in Partnership with BD network.

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  • SANTA CLAUS ARRIVAL
    A magical, unforgettable party for children and adults. Reliving the true Christmas spirit. A success in the 1980s, the event touched hearts again in 2005 and 2006, at Apoteose and, in 2008, with a 70,000 people sell-out crowd at Maracanã stadium.
    A magical, unforgettable party for children and adults. Reliving the true Christmas spirit. A success in the 1980s, the event touched hearts again in 2005 and 2006, at Apoteose and, in 2008, with a 70,000 people sell-out crowd at Maracana stadium.
  • ESTANDE HAVAIANAS ABAD
    The Havaianas booth at the ABAD (Brazilian Association of Wholesalers and Distributors) fair, in Fortaleza, was created with the mission of exposing different lines of sandals without too much visual intervention. SRCOM / SP’s touch to value products and give amplitude to the space was to explore lighting features and give an organic shape to the structure. The 140m2 space received hundreds of people between the 5th and 8th of August, 2013.
    The Havaianas booth at the ABAD (Brazilian Association of Wholesalers and Distributors) fair, in Fortaleza, was created with the mission of exposing different lines of sandals without too much visual intervention. SRCOM / SP’s touch to value products and give amplitude to the space was to explore lighting features and give an organic shape to the structure. The 140m2 space received hundreds of people between the 5th and 8th of August, 2013.
  • MOTO X LAUNCH
    Moto X was released in Brazil on September 3rd in São Paulo, for about 200 guests. From the invitation to gift bags, from set design to scheduling, every detail was developed by SRCOM to show how the smartphone makes life easier with its revolutionary Touchless Control. You speak – ask to make a call, ask for directions or about the weather, dictate a text message - and it responds, leaving your hands free. The presentation was enlivened by Ingrid Guimarães, Leo Madeira and Guy Kawasaki and complemented by projections, demonstrations in demo rooms and roundtable discussions. Functional and efficient, both the product itself and it’s release.
    Moto X was released in Brazil on September 3rd in Sao Paulo, for about 200 guests. From the invitation to gift bags, from set design to scheduling, every detail was developed by SRCOM to show how the smartphone makes life easier with its revolutionary Touchless Control. You speak – ask to make a call, ask for directions or about the weather, dictate a text message - and it responds, leaving your hands free. The presentation was enlivened by Ingrid Guimaraes, Leo Madeira and Guy Kawasaki and complemented by projections, demonstrations in demo rooms and roundtable discussions. Functional and efficient, both the product itself and it’s release.
  • TIM FESTIVAL
    SRCOM was responsible for the general production of logistics and infrastructure for Tim Festival (2003-2007), one of the most important music festivals of Latin America, which became a reference for experimentation and musical diversity. The festival set trends and offered renowned bands and new artists to the public.
    SRCOM was responsible for the general production of logistics and infrastructure for Tim Festival (2003-2007), one of the most important music festivals of Latin America, which became a reference for experimentation and musical diversity. The festival set trends and offered renowned bands and new artists to the public.

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  • NOKIA NEW YEAR’S EVE
    Five world capitals were selected to broadcast, live and simultaneously, their New Year’s parties to over 100 countries. The festivities lasted eight hours and included celebrated music artists such as Black Eyed Peas, John Legend, Sergio Mendes, DJ MARLBORO, Funk’n Lata and Grande Rio Samba School. Over 500,000 people attended the concert on Ipanema Beach.
    Five world capitals were selected to broadcast, live and simultaneously, their New Year’s parties to over 100 countries. The festivities lasted eight hours and included celebrated music artists such as Black Eyed Peas, John Legend, Sergio Mendes, DJ MARLBORO, Funk’n Lata and Grande Rio Samba School. Over 500,000 people attended the concert on Ipanema Beach.

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  • IPANEMA STEREO BEACH
    On Ipanema beach a New Year’s Eve event for electronic music fans attracted over 50,000 people, featuring national and international DJ’s. SRCOM produced the open-air event in 2006, 2007 and 2008.
    On Ipanema beach a New Year’s Eve event for electronic music fans attracted over 50,000 people, featuring national and international DJ’s. SRCOM produced the open-air event in 2006, 2007 and 2008.

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  • WORLD ECONOMIC FORUM ON LATIN AMERICA
    CEOs of multi-national companies, Heads of State and representatives of foreign affairs ministries met to discuss global and industrial solutions for Latin America. The event had three days of seminars and lectures, a welcome cocktail party at Laranjeiras Palace and a dinner at Mauá Pier, with performance by artists of the Playing for Change project.
    CEOs of multi-national companies, Heads of State and representatives of foreign affairs ministries met to discuss global and industrial solutions for Latin America. The event had three days of seminars and lectures, a welcome cocktail party at Laranjeiras Palace and a dinner at Maua Pier, with performance by artists of the Playing for Change project.
  • TV GLOBO SCHEDULE LAUNCH
    Four scenic elements were displayed simultaneously during seven days at different locations in Rio de Janeiro and São Paulo, to promote the new programming schedule of TV GLOBO. The acrylic pieces were filled with objects representing the pillars of TV GLOBO: flowers for Entertainment; microphone flags for Journalism; balls for Sports; musical notes for Music.
    Four scenic elements were displayed simultaneously during seven days at different locations in Rio de Janeiro and Sao Paulo, to promote the new programming schedule of TV GLOBO. The acrylic pieces were filled with objects representing the pillars of TV GLOBO: flowers for Entertainment; microphone flags for Journalism; balls for Sports; musical notes for Music.

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  • COCA-COLA CHRISTMAS TREE
    Launch event for the Coca-Cola Christmas Tree, measuring 35m high and featuring 300,000 light bulbs, produced in São Gonçalo, Rio de Janeiro. SRCOM produced the 2007 and 2008 editions of the tree.
    Launch event for the Coca-Cola Christmas Tree, measuring 35m high and featuring 300,000 light bulbs, produced in Sao Goncalo, Rio de Janeiro. SRCOM produced the 2007 and 2008 editions of the tree.

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  • BOB’S CONVENTION
    The event brings together franchisees, partners and suppliers to present annual results and challenges of the fast-food chain that has the biggest geographic coverage in Brazil. In the 2011 edition, Bob's, a Rock In Rio 2011 partner, used Rock' n' Roll as the scenic theme of its Sales Convention. The night ended with a special concert by Lulu Santos.
    The event brings together franchisees, partners and suppliers to present annual results and challenges of the fast-food chain that has the biggest geographic coverage in Brazil. In the 2011 edition, Bob's, a Rock In Rio 2011 partner, used Rock' n' Roll as the scenic theme of its Sales Convention. The night ended with a special concert by Lulu Santos.
  • COCA-COLA SPETACULAR
    In the campaign “Let's color Brazil together”, Coca-Cola paid tribute to each of the World Cup and Confederations Cup host cities with personalized sculptures constructed with cans painted especially for the occasion. The panels colored the urban landscape of São Paulo, Belo Horizonte, Brasilia, Cuiabá, Salvador, Recife, Fortaleza and Manaus.
    In the campaign “Let's color Brazil together”, Coca-Cola paid tribute to each of the World Cup and Confederations Cup host cities with personalized sculptures constructed with cans painted especially for the occasion. The panels colored the urban landscape of Sao Paulo, Belo Horizonte, Brasilia, Cuiaba, Salvador, Recife, Fortaleza and Manaus.
  • CLARO MARKET OF THE ARCS
    Sustainable Market with sales of artisan and organic products, as well as items produced with recyclable raw materials, at Arcos da Lapa, Rio de Janeiro. SRCOM produced the 2009 and 2010 editions of the event, which included concerts featuring new musical talents and workshops stimulating conscientious consumption.
    Sustainable Market with sales of artisan and organic products, as well as items produced with recyclable raw materials, at Arcos da Lapa, Rio de Janeiro. SRCOM produced the 2009 and 2010 editions of the event, which included concerts featuring new musical talents and workshops stimulating conscientious consumption.
  • BRADESCO MOTOR SHOW
    Strengthening the partnership between Bradesco and the Ayrton Senna Institute to celebrate the racing drivers 50 years, the bank brought to its 240m stand the yellow Lotus that Senna drove in the 1987 Formula 1 season, a major attraction in the 26th International Motor Show. A projection and special effects show revealed the car, in a touching moment for the public.
    Strengthening the partnership between Bradesco and the Ayrton Senna Institute to celebrate the racing drivers 50 years, the bank brought to its 240m stand the yellow Lotus that Senna drove in the 1987 Formula 1 season, a major attraction in the 26th International Motor Show. A projection and special effects show revealed the car, in a touching moment for the public.

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  • LACHAPELLE EXHIBITION OPENING
    The photographer David LaChapelle is renowned as an “architect” of dream worlds and bizarre universes. The exhibition Heaven to Hell: Beauties and Disasters, is the result of 20 years of work, travelling between the world´s main capitals.
    The photographer David LaChapelle is renowned as an “architect” of dream worlds and bizarre universes. The exhibition Heaven to Hell: Beauties and Disasters, is the result of 20 years of work, travelling between the world´s main capitals.

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  • PETROBRAS’ FUELS DIVISION
    Petrobras Fuels Division invited its main clients to a concert featuring Marisa Monte and Escola de Samba Grande Rio.
    Petrobras Fuels Division invited its main clients to a concert featuring Marisa Monte and Escola de Samba Grande Rio.
  • WONDERFUL DOCKS
    Launch of the project for revitalization of Rio de Janeiro's port zone for urbanization works and assignment of new uses to the buildings of the region.
    Launch of the project for revitalization of Rio de Janeiro's port zone for urbanization works and assignment of new uses to the buildings of the region.
  • VIVA LAUNCH AND GLOBOSAT OPENING
    A double celebration: Globosat added another cable channel to its twenty eight existing channels, during the ceremony for opening of its new office.
    A double celebration: Globosat added another cable channel to its twenty eight existing channels, during the ceremony for opening of its new office.
  • MEXICO’S CHRISTMAS TREE
    The biggest Christmas Tree in the world with 110.35m high, 35m diameter and 330 tons, constructed onshore, certified by Guinness World Records.
    The biggest Christmas Tree in the world with 110.35m high, 35m diameter and 330 tons, constructed onshore, certified by Guinness World Records.
  • TEST-EVENT - NEW MARACANÃ
    Produced 36 days prior to its official inauguration, the Maracanã Stadium was reopened and hosted its first test event with a special show at this temple of football. The reopening featured the singers Neguinho da Beija-Flor, Naldo, Martinho da Vila, Ivan Lins, among others.
    Produced 36 days prior to its official inauguration, the Maracana Stadium was reopened and hosted its first test event with a special show at this temple of football. The reopening featured the singers Neguinho da Beija-Flor, Naldo, Martinho da Vila, Ivan Lins, among others.
  • OI NOITES CARIOCAS
    At Oi Noites Cariocas, during the “Carioca” summertime, DJs energised the lounges with interactive sessions for clients at Pier Mauá. A ‘marathon’ of 26 shows, dozens of hours of MPB sessions, for thousands of fans.
    At Oi Noites Cariocas, during the “Carioca” summertime, DJs energised the lounges with interactive sessions for clients at Pier Maua. A ‘marathon’ of 26 shows, dozens of hours of MPB sessions, for thousands of fans.

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  • SOCCEREX - SUGAR LOAF EXTRAVAGANZA
    The world´s leading soccer industry event, the first edition of the Soccerex Global Convention in Rio de Janeiro, also featured the Soccerex Sugar Loaf Extravaganza. The gala event was staged on Morro da Urca and featured the golden generation of 70’s soccer players, as well as a photo exhibition documenting the Brazilian passion for the sport.
    The world´s leading soccer industry event, the first edition of the Soccerex Global Convention in Rio de Janeiro, also featured the Soccerex Sugar Loaf Extravaganza. The gala event was staged on Morro da Urca and featured the golden generation of 70’s soccer players, as well as a photo exhibition documenting the Brazilian passion for the sport.

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  • F1 ROCKS SÃO PAULO
    The opening party of the Brazil Formula 1 Grand Prix brought two important international stars to Via Funchal: the soul diva Macy Gray and the great new pop music artist Jessie J.
    The opening party of the Brazil Formula 1 Grand Prix brought two important international stars to Via Funchal: the soul diva Macy Gray and the great new pop music artist Jessie J.
  • 47TH ANNUAL MEETING OF THE BANK'S BOARD OF GOVERNORS
    Belo Horizonte hosted the 47th Annual Meeting of the Inter-American Development Bank Board of Governors. Financial, business and governmental institutions of the whole world participated in the meeting, which had over 7,000 participants and 1,000 members of the international community.
    Belo Horizonte hosted the 47th Annual Meeting of the Inter-American Development Bank Board of Governors. Financial, business and governmental institutions of the whole world participated in the meeting, which had over 7,000 participants and 1,000 members of the international community.
  • BASE ITALIA
    During the 5th CISM Military World Games Rio 2011, the Italy Base was assembled at Copacabana Fort as a social space for athletes, authorities of the Italian government and delegations involved in the games. The 600m2 space was assembled with recyclable materials.
    During the 5th CISM Military World Games Rio 2011, the Italy Base was assembled at Copacabana Fort as a social space for athletes, authorities of the Italian government and delegations involved in the games. The 600m2 space was assembled with recyclable materials.
  • BRAZIL ANCHORS AWEIGH
    Celebration of the recovery of naval construction in the country. The President of the Republic and the Governor of the State of Rio de Janeiro attended the event with over 3,000 guests.
    Celebration of the recovery of naval construction in the country. The President of the Republic and the Governor of the State of Rio de Janeiro attended the event with over 3,000 guests.
  • ESTAÇÃO RIO
    Since 2013, Estação Rio takes free concerts featuring renowned artists to districts and communities of the State, in a total of ten monthly editions. The communities of Alemão and Manguinhos, in addition to municipalities such as Mesquita and São João de Meriti already hosted the event, with a public of more than 100,000 people that had fun to the music of Raça Negra, Anitta, Nando Reis, Naldo Benny, among othes.
    Since 2013, Estacao Rio takes free concerts featuring renowned artists to districts and communities of the State, in a total of ten monthly editions. The communities of Alemao and Manguinhos, in addition to municipalities such as Mesquita and Sao Joao de Meriti already hosted the event, with a public of more than 100,000 people that had fun to the music of Raca Negra, Anitta, Nando Reis, Naldo Benny, among othes.
  • ROBERTO CARLOS CONCERT – VIP AREA
    A sophisticated VIP area for 2,000 people was constructed for the concert celebrating the 50 years of Robert Carlos' career, at Maracanã stadium.
    A sophisticated VIP area for 2,000 people was constructed for the concert celebrating the 50 years of Robert Carlos' career, at Maracana stadium.
  • IOC GALA DINNER
    Actions to promote Rio de Janeiro as candidate city to host the 2016 Olympic Games.
    Actions to promote Rio de Janeiro as candidate city to host the 2016 Olympic Games.
  • MOTO X EM CENA
    SRCOM developed a unique format to present the Moto X, in 2013, to those who would sell it. A performance to both delight and capacitate salespeople and managers of retail stores and carriers, so they would have complete control over the sales speech. To capture their attention, nothing better than a lesson in the form of a fun theatrical production to show how the device makes life easier for its users, featuring Brazilian actress Ingrid Guimarães. Moto em Cena, the playful training, took place on real theatre stages in São Paulo, Campinas, Rio de Janeiro and Curitiba. In scene were everyday life sketches and group activities, focusing the Moto X features. Fun and entertaining performances that help to sell, in practice. In fact, the action was praised by all 1,630 participants and has become an annual project.
    SRCOM developed a unique format to present the Moto X, in 2013, to those who would sell it. A performance to both delight and capacitate salespeople and managers of retail stores and carriers, so they would have complete control over the sales speech. To capture their attention, nothing better than a lesson in the form of a fun theatrical production to show how the device makes life easier for its users, featuring Brazilian actress Ingrid Guimaraes. Moto em Cena, the playful training, took place on real theatre stages in Sao Paulo, Campinas, Rio de Janeiro and Curitiba. In scene were everyday life sketches and group activities, focusing the Moto X features. Fun and entertaining performances that help to sell, in practice. In fact, the action was praised by all 1,630 participants and has become an annual project.

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  • VIVE LA FRANCE
    In 1989, the spectacle 'Vive La France' celebrated 200 years of the French Revolution and 100 years of the Eiffel Tower. On a stage assembled next to a 75m replica of the tower, the Brazilian Symphonic Orchestra, under conductor Isaac Karabtchevisky, performed 'Ravel's Bolero', while ballet dancer Jorge Donn, of Béjart Ballet Lausanne, brought a touching performance to 100,000 people.
    In 1989, the spectacle 'Vive La France' celebrated 200 years of the French Revolution and 100 years of the Eiffel Tower. On a stage assembled next to a 75m replica of the tower, the Brazilian Symphonic Orchestra, under conductor Isaac Karabtchevisky, performed 'Ravel's Bolero', while ballet dancer Jorge Donn, of Bejart Ballet Lausanne, brought a touching performance to 100,000 people.
  • GO MOTO
    Training thousands of salespeople all over Brazil, ensuring the learning unit. For seven months in 2013, SRCOM / SP traveled around Brazil and trained 23,332 people to sell Motorola phones. The logistical complexity was solved by a mobile structure. Two customised vans travelled around cities in the South, Southeast and Central-West regions of the country, presenting the brand’s portfolio in detail, its features and benefits to vendors and operators of retail stores. Direct and effective contact, which maximised sales in all visited cities. In 2014, the challenge is greater, go through more towns and train even more people; this time, with three vans.
    Training thousands of salespeople all over Brazil, ensuring the learning unit. For seven months in 2013, SRCOM / SP traveled around Brazil and trained 23,332 people to sell Motorola phones. The logistical complexity was solved by a mobile structure. Two customised vans travelled around cities in the South, Southeast and Central-West regions of the country, presenting the brand’s portfolio in detail, its features and benefits to vendors and operators of retail stores. Direct and effective contact, which maximised sales in all visited cities. In 2014, the challenge is greater, go through more towns and train even more people; this time, with three vans.
    • 7 months
    • 3 regions in Brazil
    • Over 23 thousand people capacitated to sell Motorola devices
  • 2014 FIFA DELEGATE MEETING
    The final presentation of Rio de Janeiro to FIFA as candidate to host the final match and the International Broadcast Center for the 2014 World Cup. This event included mobilization actions around the city and reception of the entire delegation for a celebration dinner.
    The final presentation of Rio de Janeiro to FIFA as candidate to host the final match and the International Broadcast Center for the 2014 World Cup. This event included mobilization actions around the city and reception of the entire delegation for a celebration dinner.
  • 2009 COPENHAGEN - IOC SESSION: RIO 2016™
    Set of presentations to promote Rio de Janeiro as the 2016 Olympic Games host city.
    Set of presentations to promote Rio de Janeiro as the 2016 Olympic Games host city.
  • TREINO NIKE #AGORAEHRIO
    During the date of the 2012 London Olympic Games Closing, Nike promoted an open training. More than 300 athletes from all over Brazil ran around the Lagoa Rodrigo de Freitas. With the slogan #AGORAEHRIO, the event symbolized the ground zero of the arrival of the Olympic Games in Rio de Janeiro. The shirts with the hashtag are still seing on streets nowdays. Produced and designed by SRCOM, the event brought together runners from all over Brazil.
    During the date of the 2012 London Olympic Games Closing, Nike promoted an open training. More than 300 athletes from all over Brazil ran around the Lagoa Rodrigo de Freitas. With the slogan #AGORAEHRIO, the event symbolized the ground zero of the arrival of the Olympic Games in Rio de Janeiro. The shirts with the hashtag are still seing on streets nowdays. Produced and designed by SRCOM, the event brought together runners from all over Brazil.
  • COPACABANA 120th ANNIVERSARY
    The Copacabana Anniversary was celebrated to huge applause on the shoreline. About 45,000 people attended the event, which included shows of Martinho da Vila and his daughter Mart'nália, besides Bossa Nova icons such as Carlos Lyra, Roberto Menescal and Wanda Sá. The actor Otaviano Costa was the Master of Ceremonies. That was an unforgettable party to fill the cariocas with pride.
    The Copacabana Anniversary was celebrated to huge applause on the shoreline. About 45,000 people attended the event, which included shows of Martinho da Vila and his daughter Mart'nalia, besides Bossa Nova icons such as Carlos Lyra, Roberto Menescal and Wanda Sa. The actor Otaviano Costa was the Master of Ceremonies. That was an unforgettable party to fill the cariocas with pride.
  • I World Games of Indigenous People
    The partnership formed between the SRCOM, Fast, P&G Set and Midiline signed the structure of the first edition of the World Games of Indigenous People, held in October 2015 in the city of Palmas. With the motto "In 2015, we are all indigenous," the capital of Tocantins received athletes of various ethnic groups from all over the world. In addition to the indigenous of the Americas, were also present the people from New Zealand, Congo, Mongolia, Russia, the Philippines, among others. From Brazil, about 14 ethnic groups participated the competition.
    The partnership formed between the SRCOM, Fast, P&G Set and Midiline signed the structure of the first edition of the World Games of Indigenous People, held in October 2015 in the city of Palmas. With the motto "In 2015, we are all indigenous," the capital of Tocantins received athletes of various ethnic groups from all over the world. In addition to the indigenous of the Americas, were also present the people from New Zealand, Congo, Mongolia, Russia, the Philippines, among others. From Brazil, about 14 ethnic groups participated the competition.
  • Google Playtime
    SRCOM created and produced the Google Playtime event, first held in Brazil. The meeting, which has gone through cities like Berlin, London and New York took place in november 2015 in MuBE (Brazilian Museum of Sculpture) in São Paulo and has a lecture by Purnima Kochikar, Google Play director. Google Playtime offers application developers to Android and Google Play cell the opportunity to learn tips and best practices for their business.
    SRCOM created and produced the Google Playtime event, first held in Brazil. The meeting, which has gone through cities like Berlin, London and New York took place in november 2015 in MuBE (Brazilian Museum of Sculpture) in Sao Paulo and has a lecture by Purnima Kochikar, Google Play director. Google Playtime offers application developers to Android and Google Play cell the opportunity to learn tips and best practices for their business.
  • Google Partners in Rio
    For the first time, Google held a training outside São Paulo called Google Partners in Rio, an intensive event with all workshops and tests needed to agencies win the Google partner seal. In addition, companies receive guidance, support and unique tools for their business to succeed in Google. The event took place in december at Espaço Franklin, in Rio de Janeiro. The SRCOM signed the creation and production of the entire event.
    For the first time, Google held a training outside Sao Paulo called Google Partners in Rio, an intensive event with all workshops and tests needed to agencies win the Google partner seal. In addition, companies receive guidance, support and unique tools for their business to succeed in Google. The event took place in december at Espaco Franklin, in Rio de Janeiro. The SRCOM signed the creation and production of the entire event.
  • Entrepreneur Fair - Google My Business
    The SRCOM signed creation and production of Google stand for the Entrepreneur Fair, held at Riocentro in november 2015 in Rio de Janeiro. The action served to publicize the Google My Business tool (which facilitates the connection between customers and companies in research in the search engine, Google Maps or Google+) and the project My City Map (which aims to make easy, simple and free the way for small businesses to create their online presence).
    The SRCOM signed creation and production of Google stand for the Entrepreneur Fair, held at Riocentro in november 2015 in Rio de Janeiro. The action served to publicize the Google My Business tool (which facilitates the connection between customers and companies in research in the search engine, Google Maps or Google+) and the project My City Map (which aims to make easy, simple and free the way for small businesses to create their online presence).
  • CASA BRASIL - 2012 LONDON OLYMPIC GAMES
    Located at Somerset House during the 2012 London Olympic Games, Casa Brasil presented to the visitors a scenery around the 2016 Rio Olympic Games. The expo included the technical and sporting project, the transformation of Rio de Janeiro city and the growth of Brazilian sport. The space had three exhibitions, concerts, a store of exclusive products, business meetings and special dinners.
    Located at Somerset House during the 2012 London Olympic Games, Casa Brasil presented to the visitors a scenery around the 2016 Rio Olympic Games. The expo included the technical and sporting project, the transformation of Rio de Janeiro city and the growth of Brazilian sport. The space had three exhibitions, concerts, a store of exclusive products, business meetings and special dinners.
    • 16'00 de espetáculo pirotécnico
    • 24 Toneladas de fogos
    • 80 canhões de luz